What Is Voice Ordering for Restaurants?
Voice ordering (also known as voice commerce) is a customer engagement channel that uses voice recognition technology to help restaurants receive orders.
People can simply use their smart home devices to interact and perform tasks such as placing an order in a restaurant. The voice recognition technology (which is usually AI-enable) interprets the voice commands and performs the requested task.
Benefits of Voice Ordering for Restaurants
Just like a coin, every technology has two sides. And voice ordering being a new addition, let’s just be optimistic and focus on the brighter side.
Here are some of the benefits of incorporating voice ordering in your restaurant:
1. Get the first-mover advantage
It’s no surprise that there’s a first-mover advantage for every early adopter of technology. And it’s the same with voice commerce.
2. Get more orders
With voice ordering, restaurants can acquire more orders as it becomes easier for customers to order food. Even if they are on their couch, working on an important presentation, they can simply speak up and get their food delivered to their door.
3. Helps retain customers
For example, someone orders a burger from your restaurant. And they like it so much that whenever they are busy with work and hungry, they wouldn’t give a second thought and order the same burger directly from your restaurant.
4. Improves brand image
People have become supremely tech-savvy in the last couple of years. They are also attracted to brands that are tech-first. So, when your restaurant is discoverable on voice search, people are going to try ordering food. And if you do justice to their expectation, you will be loved.