Free shipping is one of the most attractive offers for customers, and it’s a proven way to increase online store sales. By displaying a Free Shipping Bar on your WooCommerce store, you can encourage customers to add more products to their cart to meet the free shipping threshold. This tactic not only enhances customer satisfaction but also helps boost your average order value.
With the WooCommerce Free Shipping Over Amount Plugin, you can easily display a customizable free shipping bar on your store’s pages. It updates dynamically as customers shop, letting them know how close they are to qualifying for free shipping. In this blog, we’ll explore how this plugin can increase sales and the key features it offers.
Why a Free Shipping Bar?
A Free Shipping Bar is a powerful tool that can influence purchasing behavior. When customers see that they are just a few dollars away from receiving free shipping, they are more likely to add additional items to their cart. It’s a simple and effective way to encourage upselling, increase average order value, and ultimately boost your store’s revenue.
Here are the key benefits of adding a Free Shipping Bar to your WooCommerce store:
Encourage higher spending: Customers will add more items to their cart to meet the free shipping threshold.
Increase engagement: The free shipping bar keeps customers aware of promotions and helps them see the value in spending more.
Improve user experience: A clear and engaging visual prompt motivates users to take advantage of free shipping offers.
Key Features of the WooCommerce Free Shipping Bar Plugin
The WooCommerce Free Shipping Over Amount Plugin is packed with features that make it easy for store admins to create and customize a free shipping bar that fits their branding and business needs. Below are some of its standout features:
1. Add a Free Shipping Bar
With this plugin, you can easily add a Free Shipping Bar that is displayed prominently on your store pages. The bar notifies customers how close they are to qualifying for free shipping based on their current cart total. The more the customer shops, the closer they get to unlocking the free shipping offer.
2. Enable Country Restrictions
You can target specific regions by enabling country restrictions for the free shipping bar. For instance, if shipping costs are lower in certain countries, you can encourage customers from those regions to meet the free shipping threshold, while excluding higher-cost regions. This feature allows you to tailor your shipping offers strategically to manage costs effectively.
3. Change Shipping Bar Style
Customization is key to ensuring that the free shipping bar fits seamlessly with your store’s branding. The plugin offers various style and customization options so you can change the appearance, color scheme, font, and layout of the free shipping bar. This ensures the bar looks attractive and grabs customer attention.
4. Offer Discounts on All Shipping Methods
In addition to offering free shipping, you can also use the plugin to apply discounts to all shipping methods. This allows you to offer percentage or flat-rate discounts on shipping costs, further incentivizing customers to shop more. Discounts can be applied globally or tailored to specific customer groups.
5. Set Shipping Bar Positioning
You can control where the free shipping bar is displayed on your store’s pages. Options include positioning it at the top or bottom of the page, ensuring it’s visible without being intrusive. Proper positioning ensures the free shipping bar catches the customer’s eye while they shop, leading to higher conversions.
6. Display on Mobile Devices
Mobile commerce is growing, and it’s crucial to optimize your store for mobile users. The WooCommerce free shipping bar plugin is mobile-friendly, ensuring that the bar is displayed on mobile devices in a responsive manner. This increases your chances of boosting sales from mobile shoppers, who may also be motivated by the free shipping incentive.
7. Show Progress Toward Free Shipping
One of the most effective features of the free shipping bar is its ability to display a progress bar. As customers add items to their cart, the bar updates dynamically, showing how much more they need to spend to qualify for free shipping. This motivates customers to continue shopping until they reach the required amount.
8. Customizable Display Messages
Personalization is key to engaging customers. You can easily customize the messages displayed on the free shipping bar to fit your store’s tone and messaging. For example, you can add motivational texts like “You’re just $10 away from free shipping!” This type of personalized messaging encourages shoppers to complete their purchase.
9. Display on Specific Pages
You have the flexibility to display the free shipping bar on specific pages of your store. For instance, you may choose to display the bar only on product or cart pages, where customers are more likely to make purchasing decisions. This targeted approach ensures the free shipping bar is most effective at converting shoppers.
How to Use the WooCommerce Free Shipping Bar Plugin to Boost Sales
Install and activate the plugin: Once installed, you can quickly set up the free shipping bar and customize it to match your store’s look and feel.
Set free shipping thresholds: Decide the minimum cart amount customers need to spend to qualify for free shipping. This threshold should be strategically set to encourage customers to add extra items to their cart.
Customize the free shipping bar: Use the plugin’s customization options to change the style, position, and messaging of the bar to align with your store’s branding.
Enable country-specific rules: Set up restrictions based on shipping costs in different countries. For example, you can offer free shipping in regions where shipping costs are lower and exclude regions with higher shipping costs.
Monitor and adjust: Regularly monitor the performance of the free shipping bar and adjust the cart amount threshold, discounts, and messaging to maximize effectiveness.
Conclusion
Adding a Free Shipping Bar to your WooCommerce store is an effective way to boost sales and improve customer satisfaction. With the WooCommerce Free Shipping Over Amount Plugin, you can easily set up a customizable and attractive shipping bar that encourages customers to spend more in order to qualify for free shipping.
By offering free shipping and strategically displaying the shipping bar on all pages, including mobile devices, you can create a seamless shopping experience that increases your average order value.
